На этом диске собрана структурированная информация о 190 странах мира, разделенная на четыре группы. Для каждой страны составлено описание географии, экономики, населения и достопримечательностей; таблицы со статистическими данными (плотность населения, протяженность границ, национальная валюта и т.п.); иллюстрации и подробные русские карты.

"The central idea of this book is nothing short of brilliant. Not that you can start a business like Burt's Bees in your basement, but that even experts can learn a lesson from the accidental marketers. Great stuff."

Financial Services Marketing: an international guide to principles and practice contains the ideal balance of marketing theory and practice to appeal to advanced undergraduates and those on professional courses such as the Chartered Institute of Banking. Taking an international and strategic view of an increasingly important and competitive sector, Financial Services Marketing adopts a fresh approach in terms of structure, and is organised around the core marketing activities of marketing for acquisition and marketing for retention. Financial Services

Why do some individuals decide they want to create businesses and then actually do so? Why do others decide against this course of action, even though they appear to have what it takes to succeed? These two questions were among the first that researchers in the field of entrepreneurship tried to answer. Today, it seems that the problem is much more difficult to solve than it first appeared thirty years ago. The venture creation phenomenon is a complex one, covering a wide variety of situations.

Operations Risk--a form of Operational Risk, is becoming increasingly important as more and more sophisticated products and the use of those products occurs in the financial services industry. Outsourcing, including overseas outsourcing, is changing the structure of firms and particularly operations teams. Thus understanding the existing and the changing risk environment in operations functions and its impact on operational risk is centrally important today.

This book has two themes: Private Banking and investment decisions regarding Structural Financial Products. Dr. Dimitris Chorafas examines in a rigorous way whether structured financial products are advisable investments for retail and institutional investors and, if yes, which risks they entail.

The study of gender differences began in earnest in the 1970s and has since increased dramatically to infiltrate virtually all fields of study in the social and behavioral sciences. Along the way, it was discovered that while women very often think and behave differently than do men, industrialized societies cater to masculine perspectives. The "Psychology of Women" emerged as a field of study focusing on just those areas in which women most often butted against assumed roles. And similarly, in the 1990s, the "Psychology of Men" emerged to focus on the same issues for men.

The molecular age has brought about dramatic changes in medical microbiology, and great leaps in our understanding of the mechanisms of infectious disease. Molecular Medical Microbiology is the first book to synthesise the many new developments in both molecular and clinical research in a single comprehensive resource.

This encyclopedia, intended for "a wide readership from high-school students to independent researchers and academics," deals with all aspects of the conflict and dialogue between science and religion. The list of scholars who have contributed is impressive, and the project had as a consultant and contributor Ian Barbour, physicist, theologian, and well-known author on the interplay of science and religion. The editorial point of view is that the formal consideration of the relationship between science and religion has become a new academic field of study. The troublesome potential of new technologies has brought questions into the public arena as well.

In his preface, editor-in-chief Borgatta also editor-in-chief of the first edition (LJ 7/92), a Dartmouth Medal winner offers two reasons for this revision: public interest and changes in some areas of sociology leading to the realization that "a substantial and thoughtful addition of titles would add breadth and depth to the Encyclopedia." The new encyclopedia presents essays written by scholars about a large number of topics within the broad field of sociology. It continues to be useful both for scholars and professionals investigating new areas of study and for students needing introductory overviews.

In 14 chapters, these volumes cover broad concepts from "Afterlife Mysteries" to "Invaders from Outer Space." Each chapter begins with an overview and an outline of the topics and subtopics that are covered. Within the chapters, entries are generally arranged in alphabetical order. Each ends with a further reading list called "Delving Deeper." Glossaries are appended to each chapter and cumulated in volume 3. Occasional cross-references appear in bold type within the text to refer the reader to other entries, but since the set does not have a strict A-Z arrangement, one must use the index to determine where those entries are located. Because of the set's topical arrangement, the index is essential.

It is ironic that Jan Harold Brunvand put together his "Encyclopedia of Urban Legends" because it was the ultimate reference work on the subject consulted in the 1998 film "Urban Legend," although there was no such book. So this is the real-life counterpart to the fictional Hollywood volume and if you do not recognize dozens of the examples that are arranged alphabetically from A ("The Accidental Cannibals") to Z ("The Zoo Section"), then you simply have not been swapping tale but supposedly true tales with your best buds.

Charny, executive director of the Institute on the Holocaust and Genocide in Jerusalem, has edited a unique encyclopedia. In addition to forewords by Archbishop Desmond Tutu and Simon Wiesenthal, nearly 100 people are contributors to this work, which emphasizes events of genocide in the twentieth century. All entries are signed, and many contain selections for further reading. The front of each volume includes both a complete alphabetical list of entries and a more detailed contents list that includes contributors' names and cross-references.

A companion to Worldmark Yearbook 2000, this tenth edition offers four volumes on the continents plus one on the United Nations and a new volume on world leaders. Each continent volume contains alphabetically arranged chaptersDranging from ten to 30 pagesDdescribing about 200 countries and dependencies. Each chapter contains a wide variety of information on 50 topics, including population, topography, history, government, media, and a bibliography. Especially noteworthy: some of these sections provide information not available in other geographical encyclopedias (e.g., judicial system, local government, and libraries and museums).

First used in 1980, "biodiversity" often describes the abundance, variety, and genetic constitution of native animals and plants, and has been linked with politics and environmental technology. Although the 1986 National forum on biodiversity brought issues of biodiversity to the fore, the inescapable need to know more about the diversity of life on Earth continues to remain unmet.
In recent years, biodiversity has influenced important scientific considerations, international agreements, conventions, conservation initiatives, political debates, and socio-economic implications. Knowledge derived from the study of biodiversity will affect the quality of life enjoyed in the future by influencing decision-making processes and aiding new discoveries.

The comprehensive learning resource for the whole family.

The "Langer Encyclopedia," as the professional academics call The Encyclopedia of World History originally edited by the late William L. Langer, is basically a history of everything--and an outstanding reference volume. Want to know why the English called their 10th-century king Ethelred "the Unready"? See page 181. Or what the Ottoman Empire's constitution of 1876 said? See page 531. Or when women in Honduras got the vote? See page 955.

This book covers everything from aegis cruisers to M1A1 tanks. It is a good book. It doesn't go into detail about weapons but it does mention a weapon's stregths weaknesses and performance specs.

How to perform over 600 card tricks, devised by the world's greatest magicians. 66 illustrations.

Researchers in optics, materials processing, and telecommunications require a reference that can provide a quick study of a number of basic topics in space science. The two-volume Encyclopedia of Space Science and Technology represents an ambitious collection of the underlying physical principles of rockets, satellites, and space stations; what is known by astronomers about the sun, planets, galaxy, and universe; and the effect of the space environment on human and other biological systems.